Hi! I'm Keshav, a curious mind with a strong motivation to craft visually captivating solutions that transcend expectations. A dedicated problem solver, I approach challenges with a laser focus on delivering creative design solutions that align with project goals.
About Website:
Top Secret is perceived as a trailblazer in the automotive customization industry. Its name is synonymous with innovation, quality, and
exclusivity. Customers and enthusiasts alike regard the brand as a trusted partner in realizing their automotive dreams. The online
customization platform has garnered praise for its user-friendly interface and ability to transform abstract ideas into tangible, jaw-dropping
creations. Top Secret's reputation for precision and attention to detail has solidified its position as a leader in the modified car market.
Target Audience:
Top Secret caters to a discerning clientele with a profound appreciation for automotive excellence. Its services attract a diverse range of
customers, including seasoned collectors, performance enthusiasts, and individuals seeking to express their unique style through their vehicles.
The brand's appeal transcends age and background, uniting a community bound by their passion for exceptional automobiles.
Project Overview:
This initiative is a collaboration between a zoo and Longslice Brewery to create a cross-branded lagered ale beer can, with 30% of profits benefiting the zoo. The spent grain from brewing will be donated as animal feed, showcasing a unique blend of marketing and philanthropy.
Target Audience & Benefits:
The primary audience includes adults aged 27-49, with a focus on both zoo-going parents and non-parents. The project offers dual benefits: it provides the zoo with free animal feed and advertising, while customers support a cause dear to them by purchasing the beer.
Deliverables & Content Strategy:
The project requires a comprehensive set of deliverables, including a detailed pitch book, a marketing and pitch deck, promotional posters, and tailored social media content across major platforms. The design will feature both organizations' logos, incorporate animal imagery, and adhere to labeling laws.
Proposed Campaign Focus
The campaign will highlight the partnership's value and the positive impact on the zoo, such as financial support and increased visibility. It aims to address potential needs of the zoo, like attracting specific target markets or solving logistical challenges, through insightful marketing and creative product design.
Project Overview:
The project involves a comprehensive reimagining of Havana's visual identity through a fresh color scheme, applicable across various mediums including physical and digital formats. This rebranding effort encompasses the creation of a new logo to be used for signage, portrait flyers, and social media. The challenge is to craft a cohesive color-led graphic identity that reflects the vibrant culture, architecture, and spirit of Havana, ensuring that the new design resonates with all city stakeholders.
Target Audience:
Creative Strategy:
The strategy for rebranding Havana emphasized its unique style and heritage, aiming to capture the city's essence through its laid-back lifestyle, cultural richness, and iconic landmarks. The rebranding made Havana appealing to both residents and businesses by incorporating La Giraldilla into the logo design, ensuring versatility across multiple platforms. A focus on color management and a comprehensive design process ensured a cohesive and attractive identity.
Project Overview:
The project involves a comprehensive reimagining of Havana's visual identity through a fresh color scheme, applicable across various mediums including physical and digital formats. This rebranding effort encompasses the creation of a new logo to be used for signage, portrait flyers, and social media. The challenge is to craft a cohesive color-led graphic identity that reflects the vibrant culture, architecture, and spirit of Havana, ensuring that the new design resonates with all city stakeholders.
Target Audience:
Creative Strategy:
The strategy for rebranding Havana emphasized its unique style and heritage, aiming to capture the city's essence through its laid-back lifestyle, cultural richness, and iconic landmarks. The rebranding made Havana appealing to both residents and businesses by incorporating La Giraldilla into the logo design, ensuring versatility across multiple platforms. A focus on color management and a comprehensive design process ensured a cohesive and attractive identity.
Project Overview:
The project involves a comprehensive reimagining of Havana's visual identity through a fresh color scheme, applicable across various mediums including physical and digital formats. This rebranding effort encompasses the creation of a new logo to be used for signage, portrait flyers, and social media. The challenge is to craft a cohesive color-led graphic identity that reflects the vibrant culture, architecture, and spirit of Havana, ensuring that the new design resonates with all city stakeholders.
Target Audience:
Creative Strategy:
The strategy for rebranding Havana emphasized its unique style and heritage, aiming to capture the city's essence through its laid-back lifestyle, cultural richness, and iconic landmarks. The rebranding made Havana appealing to both residents and businesses by incorporating La Giraldilla into the logo design, ensuring versatility across multiple platforms. A focus on color management and a comprehensive design process ensured a cohesive and attractive identity.
Project Overview:
The project involves a comprehensive reimagining of Havana's visual identity through a fresh color scheme, applicable across various mediums including physical and digital formats. This rebranding effort encompasses the creation of a new logo to be used for signage, portrait flyers, and social media. The challenge is to craft a cohesive color-led graphic identity that reflects the vibrant culture, architecture, and spirit of Havana, ensuring that the new design resonates with all city stakeholders.
Target Audience:
Creative Strategy:
The strategy for rebranding Havana emphasized its unique style and heritage, aiming to capture the city's essence through its laid-back lifestyle, cultural richness, and iconic landmarks. The rebranding made Havana appealing to both residents and businesses by incorporating La Giraldilla into the logo design, ensuring versatility across multiple platforms. A focus on color management and a comprehensive design process ensured a cohesive and attractive identity.
